Both market leaders agree to work together on an ongoing basis
Sports Trade GmbH and SportContract announce the start of a long-term, strategic partnership in the
ice hockey sector. The aim of the multi-year cooperation is the efficient and mutual use of
video material, statistical data and video tagging. Thanks to the collaboration with
SportContract, SpradeTV fans can look forward to innovative new features in the new SpradeTV media library. With the help of data analysis from
SportContract, re-live games will in future be equipped with numerous scene tags so that highlights such as goals,
checks or parades can be viewed directly in the player. In addition, they are working together on an integration of
live streams with real-time data in order to offer viewers an even more intensive and interactive live stream experience.